One Shoot, A Year of Content.

When a client comes to us asking for “a video,” we know that’s just the beginning of the story. That’s exactly what happened when one of our longtime partners approached us recently with a single video in mind, something simple to highlight their team and capabilities.

During our discovery process, we asked the deeper questions:

What we uncovered was an opportunity far bigger than one piece of content. Their audience wasn’t just on their website, they were also engaging on social media, reading e-newsletters, attending conferences, and in one-to-one sales meetings.

By approaching the project strategically, we developed a plan to capture a wide range of usable footage in one efficient shoot. The result? A full library of twelve custom videos; the long form video (5 minutes), two short form videos (2 minutes each), and 9 social videos of isolated themes pulled from the main video (up to 30 seconds each).

Instead of one video asset, our client walked away with a year’s worth of engaging, platform-ready content that fuels their marketing, strengthens their brand, and keeps their story in motion across every channel.

That’s the Hayman approach – creative strategy that multiplies your investment and keeps your message working harder, longer.

If you’re ready to get more from your next video project, let’s start the conversation.

About Hayman Creative Studio

Hayman Creative Studio is a third-generation, family-owned-and-operated, marketing and creative studio. We opened our doors in York County in 1950 and have continuously served local and national clients from a variety of industries and organizations: manufacturing, healthcare, and professional services are just a few of those. Our clients come to us for our unique Hayman Experience that only decades of knowledge and a deep passion for our craft provide: its great attention to the process, a productive and easy-going environment, professional and efficient turnaround, and exceptional quality projects.