From the barn to the big screen.

VAL‑CO, a trusted name in agricultural systems, came to Hayman Creative Studio ready to elevate their brand. After years of relying on reputation alone, they were launching a new logo, a new website, and a new dealer platform, and they needed a video campaign to match that ambition.

We partnered with Val‑Co to create a suite of videos that tell their story with clarity and heart. The centerpiece is a 90‑second brand overview, supported by three focused 30‑second spots for poultry, egg, and swine operations, plus a looping home‑page cut. Filmed across farms and facilities, the visuals balance technical capability with genuine connection, showcasing Val‑Co’s reputation for quality and their dedication to responsive, relationship‑driven service.

Our creative direction leaned into authenticity. Farmers and dealers aren’t just numbers; they’re partners. We wove that truth into our shot list, with messaging that speaks to generations of hard work, and a future built on innovation.

The final deliverables now power VAL‑CO’s tradeshow presence, website, and social platforms, sending one clear signal to the market: VAL‑CO is not just a supplier. They’re your partner for the long haul.